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Current IssueEditorial BoardOnline First ArticlesArchive

volume 33 issue 3 (september 2013) : 165-171,   Doi: 10.5958/j.0976-0547.33.3.001

STRATEGIES FOR ENTREPRENEURSHIP DEVELOPMENT THROUGH FRUIT PRODUCTION IN JAMMU AND KASHMIR STATE

M
M.S. Nain*
R
Rashmi Singh
V
V. Sangeetha
S
S.S. Chandel1
P
Parveen Kumar1
J
Javeed Ahmad Peer1
1Division of Agril. Extension, Indian Agricultural Research Institute, New Delhi-110 001, India
Cite article:- Nain* M.S., Singh Rashmi, Sangeetha V., Chandel1 S.S., Kumar1 Parveen, Peer1 Ahmad Javeed (2025). STRATEGIES FOR ENTREPRENEURSHIP DEVELOPMENT THROUGH FRUIT PRODUCTION IN JAMMU AND KASHMIR STATE. Agricultural Science Digest. 33(3): 165-171. doi: 10.5958/j.0976-0547.33.3.001.

ABSTRACT

The devealopment of an efficient marketing network, organisation of fruit growers, development of fruit mandies in main growing areas, development of entrepreneurial abilities to establish small fruit processing industries and  the ability and adoption of bio-technological innovations favourable to poverty reduction will have the long lasting effect for entrepreneurship development through horticulture. The study was conducted with the objective to explore the farmers’ perceptions regarding the constraints in fruit production, their adoption of different aspects of scientific fruit production and the strategies for enterprise development. The study was conducted in Doda district of Jammu division and Baramulla district of Kashmir division. The results showed  that lack of certified and improved planting materials, low knowledge on management procedures , poor postharvest handling, lack of processing facilities, low value addition and unstructured marketing channels were reported as major constraints . The knowledge regarding the subject matter areas with direct bearing on the fruit yield were rated deficit. The adoption level of scientific technologies by majority of the respondents was medium and varied practice wise.  It is advocated that awareness, motivation, technical skill, the right assistance and support from family at extension level and  government and other organizational help to the horticultural entrepreneurs at policy level  can strengthen their capacities besides adding to the family income and national productivity.

REFERENCES

  1. Ashlock, M. A. (2006). The uncertainty of agroterrorism: A study of Oklahoma beef producers’ risk perceptions, information sources and source trust in the pre-crisis stage. (Unpublished Doctoral Dissertation). Oklahoma State University, Stillwater.
  2. Bhagat G.R. , Nain M.S. and Kher S.K. (2002) . Knowledge and adoption gap in wheat technology in Jammu. J. of Res. SKUASTJ. 1(2): 192-196.
  3. Bosma, N., M. van Praag and G. de Wit (2000). Determinants of successful entrepreneurship. Research report 0002/ E. EIM, Zoetermeer: 35 .
  4. Bradac, J. J. (2001). Theory comparison: Uncertainty reduction, problematic integration, uncertainty management, and other curious constructs. J. Communi., 51: 456-476.
  5. Brown, C. (1999). Economic consideration of agricultural diseases. Annals of the New York Acad. of Sci., 894:92-94.
  6. Deen, W. A. (1999). Trends in American agriculture: Their implications for biological warfare against crop and animal resources. Annals of the New York Acad. Sci., 894:164-167.
  7. Hoffman, A. (2009). Social media bridges consumer-producer gap. American farm bureau federation. Retrieved from http://www.fb.org/index.php? fuseaction=newsroom.focusfocus&year=2009&file=fo0720.htm
  8. Kuratko, Donald, F. Richard, M Hodgetts (2001). Entrepreneurship - A contemporary approach . New York, U.S.A: Harecourt College Publishers.
  9. Nain M.S., Singh R., Vijayragavan K., Vyas A.K. (2012). Participatery linkage of farmers, technology and agricultural researchers for improvement wheat production in national capital region of India. African Journal of Agricultural Research. Vol.7(37)pp 5198-5202.
  10. Rodriguez, R. (2009). Facebook draws a growing crop of farmers. The Fresno Bee. Retrieved October 14, 2009, from http://www.fresnobee.com/local/story/1670850.html
  11. Schilden, M. van der and C.H.A. Verhaar (2000). A concept of modern entrepreneurship in Dutch horticulture. In: J.P. Ogier (ed.), Proc. of the XIVth. International Symposium on horticultural economics. ISHS, Leiden : 439-447.
  12. Sidhu Kiranjot and Kaur Sukhjeet (2006). Development of entrepreneurship among rural women. J. of Social Sci., 13(2): 147-149
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    volume 33 issue 3 (september 2013) : 165-171,   Doi: 10.5958/j.0976-0547.33.3.001

    STRATEGIES FOR ENTREPRENEURSHIP DEVELOPMENT THROUGH FRUIT PRODUCTION IN JAMMU AND KASHMIR STATE

    M
    M.S. Nain*
    R
    Rashmi Singh
    V
    V. Sangeetha
    S
    S.S. Chandel1
    P
    Parveen Kumar1
    J
    Javeed Ahmad Peer1
    1Division of Agril. Extension, Indian Agricultural Research Institute, New Delhi-110 001, India
    Cite article:- Nain* M.S., Singh Rashmi, Sangeetha V., Chandel1 S.S., Kumar1 Parveen, Peer1 Ahmad Javeed (2025). STRATEGIES FOR ENTREPRENEURSHIP DEVELOPMENT THROUGH FRUIT PRODUCTION IN JAMMU AND KASHMIR STATE. Agricultural Science Digest. 33(3): 165-171. doi: 10.5958/j.0976-0547.33.3.001.

    ABSTRACT

    The devealopment of an efficient marketing network, organisation of fruit growers, development of fruit mandies in main growing areas, development of entrepreneurial abilities to establish small fruit processing industries and  the ability and adoption of bio-technological innovations favourable to poverty reduction will have the long lasting effect for entrepreneurship development through horticulture. The study was conducted with the objective to explore the farmers’ perceptions regarding the constraints in fruit production, their adoption of different aspects of scientific fruit production and the strategies for enterprise development. The study was conducted in Doda district of Jammu division and Baramulla district of Kashmir division. The results showed  that lack of certified and improved planting materials, low knowledge on management procedures , poor postharvest handling, lack of processing facilities, low value addition and unstructured marketing channels were reported as major constraints . The knowledge regarding the subject matter areas with direct bearing on the fruit yield were rated deficit. The adoption level of scientific technologies by majority of the respondents was medium and varied practice wise.  It is advocated that awareness, motivation, technical skill, the right assistance and support from family at extension level and  government and other organizational help to the horticultural entrepreneurs at policy level  can strengthen their capacities besides adding to the family income and national productivity.

    REFERENCES

    1. Ashlock, M. A. (2006). The uncertainty of agroterrorism: A study of Oklahoma beef producers’ risk perceptions, information sources and source trust in the pre-crisis stage. (Unpublished Doctoral Dissertation). Oklahoma State University, Stillwater.
    2. Bhagat G.R. , Nain M.S. and Kher S.K. (2002) . Knowledge and adoption gap in wheat technology in Jammu. J. of Res. SKUASTJ. 1(2): 192-196.
    3. Bosma, N., M. van Praag and G. de Wit (2000). Determinants of successful entrepreneurship. Research report 0002/ E. EIM, Zoetermeer: 35 .
    4. Bradac, J. J. (2001). Theory comparison: Uncertainty reduction, problematic integration, uncertainty management, and other curious constructs. J. Communi., 51: 456-476.
    5. Brown, C. (1999). Economic consideration of agricultural diseases. Annals of the New York Acad. of Sci., 894:92-94.
    6. Deen, W. A. (1999). Trends in American agriculture: Their implications for biological warfare against crop and animal resources. Annals of the New York Acad. Sci., 894:164-167.
    7. Hoffman, A. (2009). Social media bridges consumer-producer gap. American farm bureau federation. Retrieved from http://www.fb.org/index.php? fuseaction=newsroom.focusfocus&year=2009&file=fo0720.htm
    8. Kuratko, Donald, F. Richard, M Hodgetts (2001). Entrepreneurship - A contemporary approach . New York, U.S.A: Harecourt College Publishers.
    9. Nain M.S., Singh R., Vijayragavan K., Vyas A.K. (2012). Participatery linkage of farmers, technology and agricultural researchers for improvement wheat production in national capital region of India. African Journal of Agricultural Research. Vol.7(37)pp 5198-5202.
    10. Rodriguez, R. (2009). Facebook draws a growing crop of farmers. The Fresno Bee. Retrieved October 14, 2009, from http://www.fresnobee.com/local/story/1670850.html
    11. Schilden, M. van der and C.H.A. Verhaar (2000). A concept of modern entrepreneurship in Dutch horticulture. In: J.P. Ogier (ed.), Proc. of the XIVth. International Symposium on horticultural economics. ISHS, Leiden : 439-447.
    12. Sidhu Kiranjot and Kaur Sukhjeet (2006). Development of entrepreneurship among rural women. J. of Social Sci., 13(2): 147-149
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