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Indian Journal of Animal Research
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volume 37 issue 1 (january to june 2003) : 32 - 35
EFFECTIVENESS OF THE VETERINARY AND ANIMAL HUSBANDRY FARM JOURNAL - KALNADAIKATHIRS.
1Department of Extension,
Madras Veterinary College, Chennal - 600 007, India
ABSTRACT
The present study was conducted in Erode district of Tamil Nadu state in which all the ninety life members of the farmer-readers were selected to study the subscribers' perception about the effectiveness of the farm journal - Kalnadai Kathir. This journal was perceived to be ‘moderately effective’ by 60 per cent of the farmer-readers. All the five cover page components and the format characteristics of the journal were perceived as ‘moderate to most satisfactory’ by more than two-thirds of the readers. Most of the readers expressed moderate satisfaction towards content and illustration components.
KEYWORDS
REFERENCES
- Kumar Krishna, KN. (1982). M.Sc., (Ag.) Thesis, Tamil Nadu Agriculture University, Coimbatore.
- Nataraju, M.S. (1991). Ph.D., Thesis, Tamil Nadu Agrlcu1ture University, Coimbatore
- OUver, H. (1971). M.Sc., (Ag.) Thesis, University of Madras, Coimbatore.
- Sohal, T.S. et al. (1977). Indian. J. Ext. Edu., 13: 88.
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This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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Published In
Indian Journal of Animal Research